Summer Campaign 

Every year we would roll out the “ summer campaign” which required a new tagline, new design collateral including video and a fresh way to advertise the product.

The project would be broken up into several briefs over a 2-3 month period with one overarching idea that could be executed into 3 or more stories. These would make their way onto social media over several months maximising visibility and brand awareness. 

As creative Lead on this client I would concept, art direct, style photoshoot’s and video and then design. The collateral included video, landing page, banners and social media.